The Image Connect

Actor-MP Ravi Kishan promotes Shyam Steel

Ravi Kishan brings a unique blend of charisma and credibility to our brand, says Lalit Beriwala, Director of Shyam Steel.

MUMBAI, Feb 12 (The CONNECT) – TMT bar major Shyam Steel announced the appointment of Indian actor, politician, and film producer Ravi Kishan as their brand ambassador targeting to enhance its presence in the Bihar, Jharkhand and Uttar Pradesh markets.

Lalit Beriwala, Director of Shyam Steel Industries, said "Ravi Kishan brings a unique blend of charisma and credibility to our brand. His immense popularity in the region, coupled with his versatile presence in Indian cinema and politics, makes him the perfect choice to represent Shyam Steel in these key markets."

Ravi Kishan, currently serving as a Member of Parliament, Lok Sabha from Gorakhpur, said he is thrilled to be associated with Shyam Steel.

Shyam Steel recently announced that its turnover has reached ₹6,000 crores, and the company is poised for further growth with a target of ₹9,000 to ₹10,000 crores over the next two to three years. As part of their recent expansion initiatives, they commissioned a new capacity at the Mejia plant, increasing their integrated steel capacity from 0.65 million tons to 1 million tons.

The company's ambitious expansion plans also include the acquisition of 600 acres of land in Purulia, Raghunathpur block, for a new greenfield project. This project, a 0.35-million-ton integrated steel facility, is expected to significantly contribute to Shyam Steel's goal of achieving a turnover of ₹10,000 crores.